About Event

After the grand success of the previous edition, we, team IMPACT from NITIE, presents Best Business Brains 2014. Greetings from the management batch of National Institute of Industrial Engineering, Mumbai We are proud to present LogiTude- A national level competition for the search of right mix of logic and attitude. Are you ready ? Team IMPACT Presents LOGITUDE Advertisements are the best way to communicate to a customer. But the real aim of advertising is to make people (target group) aware of the products and services available under a brand. Advertising is not just about having an idea but it is a scientific process of understanding the brand, the consumers, their needs and the gap between them and then filling the gap with your creative messages But with changing times, advertising your product effectively has become the biggest challenge. Thousands of campaigns go live every year but only few stay in our mind. LogiTude presents you a chance to analyze few of the most popular ads of the recent times.