Objectives Of The Seminar
\n- To Provide A Special For
um To Present And Discuss Research Papers On Contemporary Trends In Practi
ces Of Marketing In The 21st Century.
\n- To Facilitate Exchange Of
Practice Based Knowledge Among Academicians And Corporate Professionals On
A Single Platform And To Review Changes In Process And Practices In The D
omain Of Marketing..
\n- It Will Provide A Platform For Disseminatin
g Of New Research Findings And Techniques In Marketing..
\n- Facilit
ate Interaction Between The Practitioners And Academicians To Identify Are
as To Work Together And Develop Avenues For Research.
Seminar Theme
\nIndian Economy Is Being Described As One In Transition To A Global
Economy. The Field Of Marketing Has Recently Witnessed An Exciting Period
Of Change And Growth. Globalization Has Brought About A Sea Change In The
Way Business Is Conducted. Businesses Are Expanding Their Footprints Acro
ss Borders\, Using Technology As A Game Changer. Over The Past Few Years T
he Access To And Content Of The Internet Has Greatly Expanded Making Manag
erial Information Increasingly Available To Customers\, Investors And Mana
gers. Today Green Marketing Emphasizes Protecting The Environment Via Prod
ucing And Disposing Of Environment Friendly Products. Marketers Are Requir
ed Not Only To Live Up To The Global Standards\, But Their Standards Of Le
gal And Ethical Behavior Is Under Scrutiny. The Seminar Is To Address The
Multi Dimensional Approach To Emerging Trends In Marketing.
Registra tion
Corporate Participants 2000
\nFor Academicians 1000
\nFor Students/Scholars 500
\nIn Absentia 2000
The Registration
Fee Covers The Certificate\, Conference Kit\, CD Of The Conference
\nProceedings\, Lunch Etc. Accommodation AND Travel Are Not Included.