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UID:eventsphere-40762@www.knowafest.com
DTSTAMP:20261008T124222Z
DTSTART:20140117T183000Z
DTEND:20140119T182959Z
SUMMARY:MAXI Fair 2014
LOCATION:XLRI Xavier School of Management\, Jamshedpur
DESCRIPTION:<p>The Marketing Association of XLRI\, or MAXI as it fondly kno
 wn\, is the oldest committee on campus. Started over forty years ago\, MAX
 I’s mandate is simple – popularise the field of Marketing at XLRI. Thi
 s is achieved through a mixture of competitive events\, talks\, interactio
 n sessions\, conferences and of course\, the world-renowned MAXI Fair. It 
 is often said that Marketing is something that needs to be experienced rat
 her than studied\, and MAXI uses this as one of its guiding principles. Al
 l events conducted by MAXI are designed to give students a deep\, working 
 insight into what Marketing is really about. MAXI is possibly the best-kno
 wn and most respected committee\, both within and outside XLRI. This stand
 ing is a result of constant innovation – be it in the more famous form o
 f MAXI Fair\, or other initiatives like Mindscapes – India’s first sem
 inar on the applications of Behavioural Research in Marketing.</p>
URL:https://www.knowafest.com/maxi-fair-2014
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